Marketing

Responsive Design Websites - Seconds Count

Seconds Count with Mobile Responsiveness

Go ahead. Take out your smartphone and see how long it takes for your company’s website to open. According to Google, as page load time increases so does a website’s bounce rate. When it takes from one to 10 seconds for a page to open, the probability of a mobile website visitor bouncing away increases …

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Build Customer Engagement with Live Chat

Let’s Chat About Customer Engagement

It’s safe to say that the longer someone stays engaged with you or your website, the greater likelihood you have of them becoming a customer – purchasing your product or service – or having a satisfactory experience. It’s no different than watching a company’s video whether promotional, how-to instructions or client testimonials. Drawing someone into …

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Digital Video Camera and Green Screen

The Basics of Taking Good Video

If you’re looking to use video online, follow these two simple rules: #1 > Shoot the video horizontally, not vertically. Think about the end user and the screen where it will be viewed. A television, computer monitor, movie theater screen and YouTube are all horizontal. Note that less post-production time is needed when a video …

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Website Error Message

Is Your Website Live and Functioning?

It’s a small thing but we believe it’s important to check to see if your website is live every day. After all, it is your front door to the world. We’re also a huge fan of bad links or link checking reports. Without this notification, it’s nearly impossible to make sure all links site-wide are functioning …

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General Data Protection Regulation Explained

What’s All the Fuss About GDRP?

The European Union’s General Data Protection Regulation will go into effect on May 24, 2018. If you have had or anticipate having customers from any of the member countries of the EU, you will need to protect their data and privacy. Approved in April 2016, businesses have had more than two years to prepare or …

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Privacy Policy Updates Tied to GDPR

Example of a Privacy Policy for GDPR

Note:  Below please find a sample privacy policy that incorporates content required to address the European Union’s (UE) General Data Protection Regulation (GDPR). This page explains the privacy practices for this website – [insert web address]. What Personal Data We Collect and Why We Collect It In order to provide services and support, we collect …

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Key Lime Pie After Photo Retouching

Retouching Food Photos is Simple as Pie

Sometimes, ideal conditions don’t exist. Take for instance the photo on the left. It was a glorious day with a blue sky. The sunlight was still soft and the sun was in the right place in the sky. However, the pie’s pudding was a bit wet and the graham cracker crust uncooperative. With photo retouching, …

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Lewis & Clark's Journey of Discovery, The Dalles, Oregon - Blazing Destination Trails

Creating New Roads to Discovery and Revenue

An Excuse to Come and Stay Longer – Themed Trails Great opportunities lie ahead for destination management organizations (DMOs) – convention and visitors bureaus and chambers of commerce – willing to blaze trails for visitors to explore. Similar to Lewis and Clark’s Journey of Discovery that opened up the west leading the way for the …

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