Tryon Palace Gardens, New Bern, NC Workshops

festival + event training

Workshops + Training

As the author of two books on festival and event management*, our principal Lynn Fuhler works with and speaks to event organizers, associations whose industry members are involved with events – restaurants, parks and recreation departments, beverages including craft beer and wine - and convention and visitor bureaus.

Festivals and events are a great way to drive awareness of your community, sponsors and vendors, fill hotel rooms and positively impact the local economy. We’re here to help. Below is a list of often requested topics we can assist with or speak about.

First-time event organizers

  • Why Festivals and Events Are Such a Big Deal

  • What’s Involved in Starting a New Event

  • Avoid Common Event Problems and Pitfalls

  • How Mother Nature Impacts Events - “Weather” You Know It or Not

  • How to Solicit Sponsors and What to Do Once You Have Them

  • How to Use Social Media Before, During and After Your Event

  • How to Find Great Volunteers

Event organizers looking to draw visitors

  • Together, DMOs and Event Planners Can Help Boost Attendance

  • Why Visitors Seek Event Calendars Chock Full of Activities

  • Knowing Your Event’s Economic Impact Can Add Credibility

  • Are You Prepared to Handle Groups?

  • How to Stretch Your Ad Dollars by Getting Others to Promote Your Event for You

  • How to Grow Your Audience to Include Visitors from Outside Your Area

* "Secrets to Successful Events: How to Organize, Promote and Manage Exceptional Events and Festivals" and "Secrets to Successful Events Resource Guide:  42+ Easy-to-Use Forms and Tools to Save You Time and Money"