Marketing
Because we believe it’s all about the experience, we know that your website plays a pivotal role in connecting with a visitor during the research, planning and booking/reservation stages.
While your website is central to their engagement, an integrated marketing effort should be designed to:
- Drive quality traffic to the website,
- Convert visitors into customers,
- Establish relationships that will result in your guests shouting from the social media mountaintops, and
- Continue to engage with them afterwards.
A thoughtful, intentional integrated marketing campaign can result in the sum being greater than the parts. Below are a few of the ways we can help round out your marketing efforts.
Examples of Special Projects
- Developing trails and itineraries for target markets
- Editing or critiquing marketing materials and bid proposals
- Identifying tourism assets and crafting inviting descriptions
- Auditing your online presence
- Putting your destination or visitor business on the map
- Planning and directing photo/video shoots
CVB Training Sessions
- What’s Happening with Your Event Calendar/Listings
- Understanding Technology – From Websites to Social Media
- See Yourself Through Your Customer’s Eyes
- Why Your Online Presence Matters
- Say You Care - Stay in Touch with Your Guests
- What Makes a Winning Bid Proposal
- Maximize Your Relationship with your CVB
If you have something special in mind, reach out to us so we can discuss if further. We’re here to help.