Designing a Website to Meet a Client’s Growing Needs

We enjoy developing websites for our wonderful tourism and outdoor recreation clients. Once we go live, some take control. We hear from them occasionally when they have a tech question or plan to add a new service. Such was the case with All Star Liveaboards, a scuba diving tour operator. With vessels located around the globe, they launched a new boat, All Star Red Sea, in late spring, with departures southeast of Cairo at Hurghada and Marsa Alam. The many wreck dive sites are as fascinating as ancient Egypt.

Because we’d considered the possibility of an expanded fleet when their website architecture was initially created, it was easy to add the new vessel and incorporate it into the site, including the ability to check availability and book a dive trip.

A well-built website should be capable of adapting to future needs. An essential part of website development is the conversations between our clients and us. During these listening sessions, we discover how they desire to use the website now. It is as critical to look into the future. What we build today requires a solid, flexible base to accommodate tomorrow’s needs.

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