Lawsuits by professional plaintiffs for noncompliant ADA websites drive me crazy. Fair treatment for the visually impaired and the wheelchair disabled does, too. Note: I am not a lawyer nor am I providing legal counsel or advice. I’m a tourism marketer … and I’m a proponent of being inclusive. The American Disabilities Act1 (ADA) specifies how …
Go ahead. Take out your smartphone and see how long it takes for your company’s website to open. According to Google, as page load time increases so does a website’s bounce rate. When it takes from one to 10 seconds for a page to open, the probability of a mobile website visitor bouncing away increases …
It’s safe to say that the longer someone stays engaged with you or your website, the greater likelihood you have of them becoming a customer – purchasing your product or service – or having a satisfactory experience. It’s no different than watching a company’s video whether promotional, how-to instructions or client testimonials. Drawing someone into …
The European Union’s General Data Protection Regulation will go into effect on May 24, 2018. If you have had or anticipate having customers from any of the member countries of the EU, you will need to protect their data and privacy. Approved in April 2016, businesses have had more than two years to prepare or …
Note: Below please find a sample privacy policy that incorporates content required to address the European Union’s (UE) General Data Protection Regulation (GDPR). This page explains the privacy practices for this website – [insert web address]. What Personal Data We Collect and Why We Collect It In order to provide services and support, we collect …